20051222

DoCoMo's Xmas : Fuji and KT Freetel

2.6%. That's as far as Ebeneezer Scrooge DoCoMo will go for Fuji Television Network, Inc. Google took a slice twice thicker from AOL but hey, that's much better than what Livedoor was allowed to grab.

NTT DoCoMo and Fuji TV are not preparing Xmas but April fool's day : "The agreement precedes the launch of "One-segment" terrestrial digital broadcasting on April 1, 2006, which will present new opportunities for linkages with mobile services."

I'm much more interested in their deal with KT Freetel : 10%, that's a little more ambitious, but DoCoMo used to ask for more... remember their strategic bravado with AT&T Wireless ? Beyond the financial and technological failure, they couldn't even launch the i-mode brand in the US.

Roaming agreements were one thing (SKT eventually preferred TIM, SFR & Vodafone for W-CDMA roaming in Europe), boosting FOMA and DoCoMo-style HSDPA is quite another... and building a Manga-Hallyu pool yet another : "and also this can be a good opportunity for both countries' content providers and solution providers to extend their reach to overseas market". Message to SKT : keep strengthening your ties with the US, China and Europe.



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